One of the strategic goals of the Croatian Association of Congress Tourism Professionals (HUPKT), a leading professional association of congress and business tourism, is to raise the professional standards of congress tourism through education, training and personal development. It was on this track last year that HUPKT conceived and conducted its own certification program called CCMEP (Certified Croatian Meetings and Events Professional) and so in two certification cycle Croatia received a total of 58 certified professionals in congress tourism. Certification brings additional competitiveness and a certain guarantee to customers that their service provider is a professional, who approaches each project according to the rules of the profession. Only natural persons, participants from the congress-incentive-event industry, with a minimum of two years of experience in the MICE sector can apply for certification. The certificate is valid for five years, after which recertification is done based on the collected educational points, by participating in educational events organized by HUPKT.The third cycle of certification of professionals in congress tourism is startingHUPKT will organize certification for the third time this winter, the first round of 5-6. December 2017, and the second round in late January 2018. HUPKT invites all interested colleagues from the congress-incentive-event industry to express their interest in the program by email ([email protected]) in order to be able to obtain application forms and the Certification Ordinance. “We are extremely satisfied with the first two cycles because the response was very good, so 58 people were certified as professionals in congress tourism. This is extremely important for our industry, especially for clients from abroad. They recognize and appreciate certification because it has been normal for them for years. The certificate itself makes it known that these are people who have experience in the profession and work according to the rules of the profession, while giving clients the assurance that they have found a quality partner and a guarantee that their service provider is a professional. “Points out Ranko Filipović, president of the Croatian Association of Congress Tourism ProfessionalsThe CCMEP certificate has been recognized and accepted by the Faculty of Economics in Zagreb – Department of Tourism, Croatian Chamber of Commerce – Sector for Tourism and the European Federation of Congress Organizers – EFAPCO. HUPKT is also the Preferred Provider for the Events Industry Council (EIC) which has recognized the value of the program and awarded it certification points, and collecting points is one of the steps towards CMP certification.